Lysanne Lessard, intentionality and generative mechanisms of value cocreation

At #hsse2012 @LysanneLessard case study of Virtual City by university and municipality in Second Life. Inductive study, since definitions of value cocreation are weak. Six direct generative mechanisms, four indirect. 1 high level interest; 2 value propositions: 3 perceived benefits: 4 organizing resources; 5 articulating deliverables; 6 evaluation of value. Designing service activities not sufficient, also design service relationships. http://lysanne.net/

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David Ing blogs at http://coevolving.com , photoblogs at http://daviding.com , and microblogs at https://ingbrief.wordpress.com . See .

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This content is syndicated to Twitter. For professional perspectives, look to Coevolving Innovations; for a photoblog, look to Reflections, Distractions.
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