2013/10/10 12:30 “Designing systems for praxis and critical engagement in design education: the speculative design method and the revelation of theory through making” | Gabriel Schaffzin and Zachary Kaiser | Relating Systems Thinking & Design 2013

Digest from #RSD2 by @GabiSchaffzin @zacharykaiser with @playthink sketchnote on Speculative Design Method at Relating Systems Thinking and Design 2 at AHO Oslo School of Design and Architecture


This digest was created in real-time during the meeting, based on the speaker’s presentation(s) and comments from the audience. The content should not be viewed as an official transcript of the meeting, but only as an interpretation by a single individual. Lapses, grammatical errors, and typing mistakes may not have been corrected. Questions about content should be directed to the originator. The digest has been made available for purposes of scholarship by David Ing.

Massachusetts College of Arts

Beyond graphics design elements

Adapting Donella Meadows:  elements, relationships, ideology

Elements as objects

  • Brands operate as Global Culture Industry
  • Operating as symbolic differences

Dilnot:  Design as a Socially Significant Activity, Design Studies 1982



  • Flusser:  Towards a philosophy of photography (apparatus)
  • Today, value of brand is greater than apparatus

Map the symbolic into the real

Information design as a false authority

[Abstract of talk from http://www.systemic-design.net/]

Gabriel Schaffzin and Zachary Kaiser.
Designing systems for praxis and critical engagement in design education: the speculative design method and the revelation of theory through making

Abstract: “Whenever we need a revolution,” writes Neil Postman as he paraphrases Lawrence Cremin in Technopoly: The Surrender of Culture to Technology, “we get a new curriculum.” The design of learning experiences, whether for high school history classes, undergraduate design classes, or online learning communities, is the design of systems. The practice of designing learning technologies is also a practice of system design.Within the design of every system is embedded a particular ideology. Whether few or many, designers, writers, administrators, policy-makers, and other individuals and groups of people establish the systems that shape our lives. Acting on the authorship of these systems are personal and cultural forces that shape how the systems are designed and understood.Possibly the most important ideology that we can embed within the design of contemporary learning systems is that of critical discourse through praxis: a tangible criticality. The creation of this tangible criticality can be thought of as a visualization of a system: a way to see and understand the systems that influence our thinking. We facilitate the creation of artifacts and experiences that function as a part of larger systems. These artifacts include products, websites, maps, books, prototypes, and proposals for technologies or experiences that may not yet be able to exist, all the while co-opting the language of the mainstream—one that is, today, based on the same values as the forces of the technologies upon which they act: objectivity, fact, proof, benefit, and other seemingly “neutral” concepts.

To be certain, this language does not exist in a vacuum. Rather, it is propagated through the channels and media with which producers sell their wares—product packaging, marketing materials, sales pitches, advertisements, and, most importantly, the programming of the product itself (be it analog or digital). At the helm of these channels sits the designer, trained to question critically the situation in order to design a final product or campaign that best addresses the needs of those seeking her expertise. As well intentioned or conscientious as our designer may be, however, as Robin Greeley offers, there is no escaping “that intricate web of social structures and practices within which the designer’s conscious—and unconscious—decisions are made as to which set of forms will carry what significations.”

Further in the closing chapter of his work, Postman notes that, “to chart the ascent of man, we must join art and science.” The cross-pollination of systems thinking and design praxis to elucidate the forces acting on students’ worlds builds this bridge. By designing systems that encourage praxis and a critical engagement with the world, we prompt learners to reconsider the implications of the systems at work on them, those that facilitate and create the relationships driving our everyday experiences. These designed systems for praxis and critical inquiry blur the line between technological and experiential. We design curricula based on the speculative design method as a way to prompt learners to consider the trajectory on which our current society travels and to imagine and plot a point in the future through both design and writing. We also design learning technologies, some of which only become partially realized in the world, as a way to inform classroom pedagogy.

To design systems that encourage learners to think systematically and consider the systems that exert power over their lives and the lives of others is to imbue them with the ability to free themselves from those powers. This paper seeks to present the perspectives of design educators working on implementing critical systemic thinking, hopefully inspiring awareness through practice and discourse in the domain of speculative and experimental design.

Gabi Schaffzin

Zachary Kaiser

#design, #rsd2, #speculative